Smoothie King, the world’s largest smoothie model, is venturing into new territory with the launch of its “GLP-1 Assist Menu,” designed for people utilizing GLP-1 agonists of their weight reduction or administration packages. As these drugs achieve recognition for weight administration, this menu goals to assist customers with nutritious, protein-rich smoothies tailor-made to suit their distinctive dietary wants.
The GLP-1 Assist Menu features a lineup of high-protein, high-fiber smoothies with out added sugars. Objects embrace the Gladiator GLP-1, which affords as much as 61 grams of protein, and the Energy Meal Slim GLP-1, which supplies as much as 10 grams of fiber. These smoothies can be found in chocolate, vanilla and strawberry flavors.
Smoothie King developed the menu in partnership with Molly Kimball, a registered dietitian who leads Ochsner Eat Match. Kimball defined her thought course of in designing the menu in a press release to Entrepreneur:
“It was vital to supply blends with a considerate steadiness of nutrient-dense, high-protein, fiber-rich meals to assist satiety and muscle mass,” she says. “We have been additionally conscious of sugar — every smoothie on the menu incorporates zero grams of added sugar.”
The timing of this menu launch aligns with the growing deal with personalised wellness and vitamin, particularly for these incorporating drugs into their well being journey. In keeping with a latest survey by well being care coverage analysis agency KFF, 12% of Individuals have used a GLP-1 remedy in some unspecified time in the future, whereas 6% declare to be at present utilizing one.
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In keeping with the identical survey, most adults who’ve taken GLP-1 medication say they took them to deal with a persistent situation, together with diabetes or coronary heart illness (62%), whereas about 4 in 10 say they took GLP-1s primarily to drop pounds.
The hormone GLP-1, or glucagon-like peptide-1, is essential in blood sugar regulation and urge for food management. In medical remedies, GLP-1 receptor agonists (resembling drugs like Ozempic or Wegovy) mimic the consequences of this hormone to assist handle blood sugar ranges, scale back urge for food and promote weight reduction. These drugs are more and more fashionable for people with Kind 2 diabetes and people searching for medical help with weight reduction.
Based in 1973, Smoothie King is the world’s largest smoothie model, with almost 1,300 areas throughout the U.S., South Korea and the Caribbean. Smoothie King ranked #15 — up two areas from the earlier rating — on the 2024 Franchise 500.
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